Surface · SOCIAL
Instagram storefronts
Accounts that look like your account, selling what looks like your product.
Not launched yet
Coverage status
ObservedImpersonation accounts frequently outlive the listings they point to, because they are reported as a different kind of violation.
Why it mattersWhat makes this
What makes this
surface different.
Social impersonation is a trust problem before it is a revenue problem. The customer who gets burned by a fake account blames the real brand, and says so in your comments.
Coverage
Not launched yet
We publish what is covered and what isn't. A surface we can only scan partially is listed as not launched rather than counted as covered.
Other surfaces
Copies move between them.
PRIORITYTikTok Shop+
The slowest takedowns in the published data, on the fastest-moving channel.
PRIORITYLookalike domains+
589–880 variants per brand, checked against authoritative DNS.
MARKETPLACEAmazon+
Where your product name outruns your storefront.
MARKETPLACEEtsy & eBay+
Long-tail marketplaces where copies settle in and accumulate reviews.
ROADMAPMeta ad library+
Paid distribution for someone else's copy of your product.
The free scan covers the live surfaces.
This one isn't on the list yet — we'll say when it is, and we won't bill for it before then.